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A Covid-19 market update: Are people still looking at properties online? 27 May 2020

Wills & Smerdon properties are on Rightmove

You would be forgiven for thinking that due to Covid-19 lockdown restrictions and the general uncertainty caused by such an unprecedented event, the property industry is on its knees.

However, encouraging property views data from property portal Rightmove, shows that this is absolutely not the case.

A temporary drop in views

In our area, for example, clicks to properties advertised on Rightmove took a big dive in the week ending 8th April, a couple of weeks after the lockdown was announced. There was a 38% drop in the number of people clicking through to the full property details compared to the same time period last year. This was a big drop, given that previously the biggest anomaly was from mid-January to mid-February 2019 after the missed Brexit deadline which saw an average drop of 23% in people browsing properties.

 

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But soon the clicks increased

Slowly but surely since the end of April, there’s been a steady increase on clicks, and in the week ending 25th May 2020,  there’s been a 2% increase on the same week last year – which indicates that other polls suggesting that people looking to move prior to lockdown were still planning on going ahead at a later date is completely right.

So, it’s safe to say that if you’re looking to move home, now is as good a time as any to put your property on the market – the audience is certainly there!

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We're here to help

We can help you with that. If you’re thinking of selling or renting a property and would like some more information about the local market, or how selling your home will look during the time of Covid-19, please get in touch with us. We’re still here to work on your behalf within the guidelines.

 

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Sources:

Rightmove Local Market Indicator accessed 26/05/2020

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